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The Steely Group
http://www.thesteelygroup.com
http://www.thesteelygroup.com
Our client is growing their Medical Marketing team and is looking to add a Product Manager within their Rheumatology Business Unit.
Responsibilities:
Requirements / Qualifications:
Lisa Madden
Product Manager, Medical Marketing
Lake Forest, IL
Posted: 07/24/2019
2019-07-24
2019-11-14
Employment Type:
Direct Hire
Job Category: Clinical: Commercialization
Job Number: 2400
Our client is growing their Medical Marketing team and is looking to add a Product Manager within their Rheumatology Business Unit.
Responsibilities:
- Implementation of key strategies within the medical marketing team to reach both target and referral physician audiences
- Manage medical marketing tactics and programs including development of peer to peer content; KOL interactions and collaboration with medical affairs
- Work closely with marketing and sales leadership, sales training and internal cross-functional groups to design, develop and execute on key conferences
- Support the execution of advisory boards and consultant meetings for the brand and broader organization by understanding brand strategies, tactics and anticipating organizational needs
- Contribute to the development of the annual brand business plan, create programs and tactics to support the strategy and champion that plan through engagement with cross-functional partners
- Work with medical, regulatory and legal (MRL) to ensure all marketing activities are compliant with OPDP promotional guidelines
- Manage external partners (ad agency, meeting planners, market researchers, consultants) to ensure integration and consistency of strategies, message and tactics
- Provide constructive and timely feedback
- Ensure timeliness of deliverables
- Manage budget and scope of projects
- Negotiate with vendors and drive optimal value for brand
- Leverage business insights and expert feedback to provide active input into the development and review of brand strategy, tactical plans and the financial plan
- Demonstrate a comprehensive understanding of the disease states, competitive landscape and therapeutic management of the space
- Effectively and consistently execute multiple, simultaneous projects and manage resources to ensure deliverables are on time, on budget, and answer business objectives
- Manage project timelines and budgets
Requirements / Qualifications:
- BA/BS in related field. MBA a plus.
- 2-4 years of experience in marketing/sales preferably in the healthcare pharmaceutical industry.
- Rheumatology, Nephrology or Podiatry specialty product marketing or sales experience, preferred.
- Experience working with multiple projects and managing multiple external vendors.
- Must have strong planning, project management, communication, and organization skills. Ability to seize feedback and provide clear direction is essential. Flexibility to work in a fluid, fast-paced environment with multiple demands with initiative and independence required.
- Ability to develop and execute on the principles of brand management, including brand positioning, messaging & overall campaign.
- Work well with others in a very fast-paced environment.
- Proficient in Microsoft Office.
- Professional, proactive demeanor.
- Strong interpersonal skills.
- Excellent written and verbal communication skills.
- Requires approximately 30-40% travel, including some overnight and weekend commitments.
Lisa Madden
EVP, Clinical Staffing
Lisa is an inspiring leader and mentor, driven by an inherent desire to help others and make a difference. An advocate for growth and professional development, Lisa brings 18 years of recruiting and business development experience to The Steely Group, and as Executive Vice President of Clinical Staffing, she oversees the direction and strategy of the Steely recruiting team.